Saint-Gobain: 360 Lanterns for Longest Bridge

Fooh concept details:

Hundreds of glowing sky lanterns float above Hong Kong's stunning cable-stayed bridge, forming the number "360" to celebrate Saint-Gobain's anniversary while showcasing their role in building the world's longest sea bridge. This beautiful Saint-Gobain FOOH ad connects traditional Chinese lantern festivals with cutting-edge engineering, proving that just like these lanterns rising to the sky, Saint-Gobain has been lifting construction standards for over three centuries with sustainable building solutions that connect communities across the world.