Samsung: Galaxy Z Fold6 Street Activation

FooH Overview:

Brand: Samsung
Industry: Electronics, Smartphones
Creator: Xavier Doyon

Fooh concept details:

A mysterious button appears on Lisbon's historic cobblestone streets, triggering an epic drone swarm invasion when pressed by curious passersby. The Samsung Galaxy Z Fold6 banner unfolds across the building facade as multiple drones emerge from windows, creating a spectacular aerial display above Portugal's charming architecture. This interactive Samsung FOOH campaign culminates with tourists captured inside the phone's camera interface, blending reality with cutting-edge technology in an unforgettable experience that dares viewers to explore the unexpected.

Additional Information:

Country: Portugal
City: Lisbon
Scene: Unveiling, Overlay, Display
Environment: City

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