Samsung Galaxy Z: Underground Line Z Launch
Fooh concept details:
A massive Samsung Galaxy Z Fold7 transforms an entire subway train in Buenos Aires, with giant foldable phones emerging from the train cars as passengers witness the "Ultra Unfolds" technology in action. The underground station becomes "Línea Z" as oversized smartphones showcase the phone's innovative folding capabilities directly on the platform. This immersive FOOH campaign brings Samsung's foldable innovation underground, turning the metro into a mobile showcase where commuters experience the limitless possibilities of the Galaxy Z Fold7.