Skala Cosméticos: Watermelon Launch at Beauty Fair
Fooh concept details:
A massive pink Skala Cosméticos bottle tips over the Expo Center Norte building, spilling out watermelon-scented beauty product with colorful fruit pieces cascading down the glass facade. This bold Skala FOOH advertisement brings their popular Frutástica watermelon line to life in the most dramatic way possible, showing that when Skala launches a new product, it literally takes over the entire venue with fresh, fruity excitement.