Sonic 3: Project Shadow Awakens in Paris

FooH Overview:

Brand: Paramount Pictures
Industry: Entertainment, TV Shows & Movies, Kids
Creator: Busterwood

Fooh concept details:

A classic Parisian "CINEMA" column transforms into Shadow the Hedgehog's containment capsule in this striking FOOH campaign. Set on Pont Alexandre III, the illuminated display shows the mysterious character trapped inside a glowing chamber, with the "SONIC 3" logo floating above. The steaming installation brings the film's storyline to life, embodying the message that "The City of Light prepares to welcome Project Shadow" ahead of the Christmas Day release.

Additional Information:

Country: France
City: Paris
Place: Pont Alexandre III
Scene: Character, Emerging Object
Environment: City, Bridge

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