Sprite: Botanical Bus Stop Reimagines Refreshment

FooH Overview:

Brand: Sprite
Industry: Beverages, FMCG
Creator: Tomi Cohen

Fooh concept details:

A busy city bus stop turns into a green paradise as Sprite's fresh energy breaks through concrete and glass. Green plants grow everywhere, covering the shelter while a cold Sprite bottle sits in the middle of all the greenery. The lemon-mint drink doesn't just cool you down. It changes the city street, turning a regular bus stop into an amazing nature experience. This Sprite FOOH ad shows what the brand is all about: surprising refreshment that brings life to everyday city moments.

Additional Information:

Country: Israel
Scene: Decoration, Giant Object, Overlay, Blooming
Environment: City, Public Transport

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