Starbucks: Giant Bearista's Singapore Splash
FooH Overview:
Brand: Starbucks
Industry: Cafes, Beverages, FMCG
Creator: Unknown
Fooh concept details:
A giant Starbucks Bearista bear erupts from Singapore's waterfront in this playful FOOH advertisement, holding seasonal Frappuccinos against the iconic city skyline. Dressed in its signature gray apron, the oversized mascot emerges from the water like a whimsical take on the famous Merlion statue, introducing Starbucks' "Shiok" beverage series. This digital spectacle transforms the business district waterway into a promotional stage for limited-edition drinks inspired by local Singaporean flavors.