Swatch x Guggenheim: Klee's Watch Takes the City

FooH Overview:

Brand: Swatch
Industry: Art & Culture, Watches
Creator: Other Studio

Fooh concept details:

A giant Swatch watch featuring Paul Klee's artwork races through city streets as the surrounding buildings transform with vivid splashes of color drawn from the dial's geometric design. The watch rolls and floats through European urban settings in this Swatch FOOH advertisement celebrating the Swatch x Guggenheim art collaboration.

Additional Information:

Country: Switzerland
City: Bern
Place: Paul Klee Centre
Scene: Giant Object, Transition
Environment: City

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