Taco Bell: Bell Rains Tacos
Fooh concept details:
A giant purple Taco Bell bell hovers above a New York City location, magically ringing to shower the streets with tacos and Mexican food. Pedestrians watch in amazement as crispy taco shells, complete with fillings, cascade from the iconic bell onto the crosswalks and sidewalks below. This whimsical FOOH campaign brings the fast-food chain's signature sound to life in spectacular fashion, creating an urban food fantasy where the restaurant's famous bell literally delivers its menu items from above.