TatilBudur: Vacation Calls From the Sky

Fooh concept details:

Giant transparent tubes filled with beachgoers float between Istanbul's skyscrapers, connecting the towers as people slide through the air in colorful hot air balloons branded with TatilBudur. Onlookers capture the surreal scene as vacationers drift through the transparent tunnels high above the city streets. This TatilBudur FOOH ad playfully asks "Do you see vacation everywhere you look?" urging viewers to answer the call and book their summer getaway with early reservation deals.