The Gentlemen: 3D Joint Breaks Billboard Frame in London

Fooh concept details:

Netflix creates an eye-catching FOOH campaign for "The Gentlemen" season 2 featuring a massive gold-framed billboard where a realistic 3D marijuana joint extends beyond the display, complete with a glowing ember and spiraling smoke. Set against London's urban backdrop with The Shard visible in the background, this innovative advertisement merges fine art aesthetics with street culture—reflecting the show's blend of high society and criminal underworld themes.