Tiffany & Co. Lock Collection: Milan Cathedral Style

FooH Overview:

Brand: Tiffany & Co.
Industry: Luxury, Accessories, Jewelry
Creator: Vacades

Fooh concept details:

A striking Tiffany Blue billboard adorns Milan's majestic Duomo scaffolding, designed as a three-dimensional gift box that opens to reveal its treasures. The signature blue packaging unfolds against the Gothic façade, presenting gleaming gold and diamond Lock bracelets alongside the bold message "LOCK YOUR LOVE." This ingenious FOOH installation transforms the cathedral's restoration site into an immersive unboxing experience, merging luxury retail theater with centuries-old Italian architecture.

Additional Information:

Country: Italy
City: Milan
Place: Milan Cathedral
Scene: Billboard, Giant Object, Unboxing
Environment: City

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