TUMI: Floating Asra Bags in Milan's Historic Galleria

FooH Overview:

Brand: TUMI
Industry: Fashion, Accessories
Creator: Bureau Tonalli

Fooh concept details:

This captivating FOOH Ad showcases TUMI's Asra collection suspended in the magnificent Galleria Vittorio Emanuele II in Milan. The burgundy and black leather bags appear to defy gravity against the backdrop of the galleria's stunning glass dome and ornate architecture. By placing their luxury travel accessories in this iconic shopping destination, TUMI creates a perfect synergy between historical elegance and modern travel style. The dynamic positioning of the bags suggests movement and adventure, reinforcing the brand's message about journeys and destinations.

Additional Information:

Country: Italy
City: Milan
Place: Galleria Vittorio Emanuele II, Milan Cathedral
Scene: Giant Object, Flying Object
Environment: Interior, Shopping Venue, Plane View

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