Turkish Airlines: Popcorn Breaks Free in Piccadilly

Fooh concept details:

A giant digital billboard in Piccadilly Circus breaks all rules when a smiling woman offers a huge popcorn bucket that bursts through the screen into the real world. The Turkish Airlines FOOH Ad makes the impossible happen as the 3D snack actually extends to the street, letting excited people grab real popcorn from the display. This amazing effect perfectly shows how Turkish Airlines brings entertainment to life, with the billboard's contents spilling into reality just like their Business Class brings movie magic to the skies in a fun, surprising way that connects with everyone passing by.