VeloStation: Giant Bikes Take Over Pau

Fooh concept details:

Two massive mountain bikes are mounted on the wall of a VeloStation bike shop in Pau, creating a striking 3D advertisement that dominates the building's facade. The oversized bicycles hang above rows of real bikes parked below, making an unmistakable statement about the shop's cycling expertise. This bold FOOH campaign transforms the entire building into a giant bike advertisement, ensuring VeloStation stands out in the urban landscape.