Victoria's Secret: The Holiday Express
Fooh concept details:
A magical fantasy comes to life as Victoria's Secret transforms a subway platform into Santa's luxurious new transportation system. This whimsical FOOH advertisement features an elegant train of pink and white striped carriages with ornate gold detailing, overflowing with signature pink gift boxes. The lavish procession, decorated with festive greenery, stretches dramatically down the darkened subway tracks, creating a striking contrast between the utilitarian transit environment and the glamorous Victoria's Secret aesthetic. The fantasy convoy suggests that this year, Santa has upgraded his delivery method to something far more stylish for bringing Victoria's Secret gifts worldwide.