Vivo x Samsung: Giant Z Flip5 on Urban Buildings
Fooh concept details:
A massive 3D billboard transforms urban buildings into Samsung Galaxy Z Flip5 smartphones, showing the folding device in both closed and open states. The installation displays the phone with "vivo x Galaxy Z Flip5" on its cover screen, then reveals a colorful Mena-branded lock screen when opened. This striking FOOH advertisement converts São Paulo building facades into giant smartphone replicas, demonstrating the device's folding mechanics at architectural scale while showcasing the partnership between Vivo and Samsung.