Watches and Wonders: Timepieces on Ice in Geneva

FooH Overview:

Brand: Watches and Wonders
Industry: Luxury, Accessories, Watches
Creator: Why.CGI

Fooh concept details:

Giant watch faces perform like ice skaters on a public rink in downtown Geneva. Different colored watches - red, blue, green, and silver - spin and glide across the ice surface branded with "WATCHES AND WONDERS GENEVA." This FOOH advertisement transforms luxury timepieces into performers on an actual ice rink, creating an unexpected public display where the watches themselves become dynamic characters against Geneva's historic cityscape.

Additional Information:

Country: Switzerland
City: Geneva
Scene: Giant Object, Formation, Sliding Object, Frozen
Environment: City

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