Wimbledon x ATP x WTA: Tower Bridge Tennis
Fooh concept details:
London's iconic Tower Bridge transforms into a massive tennis racket as giant crossed rackets span between the historic towers, complete with glowing Wimbledon logos and a tennis ball floating in the Thames below. This bold Wimbledon FOOH campaign hijacks one of London's most famous landmarks, proving that when tennis season arrives, even historic bridges serve up championship-level excitement.