Xiaomi: Smart Band 9 Tracks Giant Hamster Run

FooH Overview:

Brand: Xiaomi
Industry: Electronics, Watches
Creator: Nathan Fabre

Fooh concept details:

A determined hamster runs on its wheel, connected to an oversized Smart Band 9 suspended from Lyon's Grand Lyon Habitat building. The FOOH display shows the Xiaomi device tracking the pet's progress as it reaches its fitness goals, while a tram passes in the French cityscape below.

Additional Information:

Country: France
City: Lyon
Place: Grand Lyon Habitat
Scene: Animal, Giant Object, Product Interaction
Environment: City

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