XM: Trading Tower to the Sky

Fooh concept details:

A giant green trading block lifts a person straight up through the city skyline, rising past towering skyscrapers into the clouds above. The massive pillar transforms the street into a live trading chart with glowing green grid lines, while the rider ascends toward unlimited potential. This inspiring FOOH campaign shows how XM elevates traders to new heights, literally lifting them above the competition and proving that with the right platform, the sky is the limit for trading success.