Zara: Metallic Tiger Transforms Mumbai Bus
FooH Overview:
Brand: Zara
Industry: Fashion
Creator: Unknown
Fooh concept details:
A painted tiger above Mumbai's Eros IMAX comes to life as a metallic balloon creature. In this FOOH celebration of Diwali, the tiger leaps onto a red bus that then adopts yellow and black stripes to match its rider. The unusual pair travels past the historic Chhatrapati Shivaji Maharaj Terminus, bringing Jayesh Sachdev's art to the city streets.
